Originally produced by Ligget & Myers, L&M cigarettes are currently owned by the Altria Group Inc. Altria Group Inc was formerly known as the Philip Morris Companies Inc. These cigarettes are known for their distinctive taste and are very popular in several parts of the world. They were initially very popular in countries such as Israel, Egypt and Puerto Rico. These cigarettes are also very popular throughout Europe.
A wide selection of cigarettes is available under this brand name. The famous ones include Lights, Menthol, Super Lights, Strawberry and Cran Grape. The brand is extremely popular in some countries such as Denmark, Ukraine and Russia. This brand is also one of the most famous discount brands that are available in the United States of America and also in Europe.
L&M cigarettes have always been popular with people who wanted affordable cigarettes without having to pay much for a box, while at the same time wanted to enjoy a high quality cigarette. This particular segment of people is the ones which are buying these cigarettes in large numbers and the popularity is not difficult to explain. The entire advertising campaign of this cigarette also corresponds to this particular target audience, which smoke these cigarettes in large numbers. The tobacco blend in these cigarettes is distinctly American. The latest technology is used in order to stuff the cigarettes with high quality additives. This helps in the manufacture of cigarettes which are superior on features such as the burn rate. This brand is the top selling discount brand in the Eastern Europe and its popularity continues to rise in other parts of the world too.